Thạc Sĩ Developing strategic alternatives for a firm : A case study of cafatex vietnam enterprise ( a state

TABLE OF CONTENTS




CHAPTER​ TITLE​ PAGE​ Title page
i​ Acknowledgment
ii​ Abstract
iii​ Table of Contents
iv​ List of Figures
vii​ List of Tables
viii​ I ​
INTRODUCTION
1​ 1.1 Rationale
1​ 1.2 Statement of the problem
2​ 1.3 Objectives of the study
1.4 Methodology.
3​ 1.5 Framework of the study.
3​ 1.6 Scope and limitation of the study.
6​ 1.7 Organization of the study report.
6​ II​
LITERATURE REVIEW
7​ 2.1 Definition of State enterprise
7​ 2.2 Characteristics of state enterprise in Vietnam
7​ 2.3 Definition of strategy
8​ 2.4 Environment analysis
9​ 2.5 The role of environment analysis in organization
10​ 2.6 Case research
11​ 2.7 Strategic Audit
12​ 2.8 Competitor analysis
13​ 2.9 Developing Strategic Alternatives
15​ III​
A CASE STUDY OF CAFATEX VIETNAM ENTERPRISE
17​ 3.1 Enterprise Mission
17​ 3.2 Enterprise Objectives
18​ 3.3 Enterprise Philosophy
18​ 3.4 Enterprise Vision
18​ 3.5 Marketing Objective
18​ 3.6 Target countries
18​ 3.7 CAFATEX'S Products
19​ 3.8 Pricing
20​ 3.9 Sales revenue
20​ 3.10 Diversification
21​ 3.11 Organization Structure
21​ 3.12 Supply resources of raw materials
23​ 3.13 Distribution of product & Brand name
23​ 3.14 Research & Development
23​ 3.15 State's regulation & Enterprise policy
24​ IV​
ANALYSIS INTERNAL and EXTERNAL ENVIRONMENT
25​ 4.1 Internal analysis
25​ 4.1.1 Financial analysis
25​ 4.1.2 Capability Assessment, Qualitative analysis
41​ 4.1.3 Production Capacity
42​ 4.1.4 Resources of Materials
43​ 4.1.5 Comparison with Competitors
44​ 4.1.6 CAFATEX ' S Performance
46​ 4.1.7 Strengths and weaknesses
47​ 4.2 External Environment analysis
51​ 4.2.1 Government 's Policy and legal
51​ 4.2.2 Economic Innovation in Vietnam
54​ 4.2.3 Political will
56​ 4.2.4 Social Environment analysis
57​ 4.2.5 Distribution analysis
57​ 4.2.6 Technology Environment analysis
58​ 4.2.7 Customers Analysis
58​ 4.2.8 Opportunities and Threats
58​ 4.2.9 Concluding remarks
60​ V ​
DEVELOPING STRATEGIC ALTERNATIVES
63​ 5.1 Strategy for Production Capacity Development of CAFATEX VIETNAM
63​ 5.1.1 Production Capacity Development Strategy (PCDS )
63​ 5.1.2 Diversification of products
63​ 5.1.3 Scope and contents of PCDS
63​ 5.1.4 Formulation of PCDS : Framework
64​ 5.1.5 Strategic Elements of PCDS
65​ 5.2 Guideline for successful implementation of strategy.
71​ VI ​
CONCLUSION AND RECOMMENDATION
73​ 6.1 Conclusion.
73​ 6.2 Recommendations
74​ 6.2.1 Recommendations for enterprise
74​ 6.2.2 Recommendations for government
75​ 6.2.3 Recommendations for further research.
75​