Tiểu Luận Advertising methods of construction investment and technology import export join stock company

Thảo luận trong 'Marketing' bắt đầu bởi Thúy Viết Bài, 5/12/13.

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    TOPIC
    ADVERTISING METHODS OF CONSTRUCTION INVESTMENT AND TECHNOLOGY IMPORT EXPORT JOIN STOCK COMPANY
    Acknowledgement


    I have written this assignment for nearly two months, and during that period many people have helped me.
    Firstly, I would like to thank all the teachers of Hanoi Commercial and Tourism College. And I am also grateful to Mrs. Ngo Thi Thai – the teacher of English of Hanoi commercial and Tourism College – who directly instructed me in writing this assignment.
    Besides, I also would like to thank to Mr. Le Minh Thuan the General Director and Mrs Nguyen Thi Thuy the Vice- Director and all team members of Construction Investment And Technology Import Export Join Stock Company. For their help in a long time I practiced in the company
    Finally, I would like to thank my family and friends who supported and helped me in the past time.


    TABLE OF CONTENT


    Acknowledgement 1
    TABLE OF CONTENTS 2
    Methods of advertising 3
    Part A: Introduction 3
    1. Reasons 3
    2. Purposes 3
    3. Methods: 4


    Part B :Content: 5


    CHAPTER 1 : THEORETICAL BACKGROUND 5
    1: The definition of advertising 5
    2: The methods of their advertising products 5
    3 : Word of mouth 9


    CHAPTER 2: PRACTICAL BACKGROUND 10
    2.1 The conpany’s background: 10
    2.2 The advertising methods of the company 11
    2.3 On business’s activities in society 13
    2.4 On competition among business 16
    2.5 Business activity 18
    2.6 Technical competence 20


    CHAPTER 3 :CONCLUSION 23
    REFERENCE 24
     
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